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Carol Dechichi
Immigrant Assistance
Carol Dechichi is a digital content producer who works as a consultant for Brazilian immigrants in Portugal. The businesswoman, who resides in Lisbon, seeks to help immigrants legalize themselves, find homes to live in and create a support network within the country.
During the project, it was requested that the visual identity reflect Portugal's aesthetics in a non-obvious way, without using the colors of the Portuguese flag, precisely to differentiate the company from its competitors. Therefore, its visual universe was inspired by Portuguese tiles and the delicate way in which the company deals with customers, bringing warmth and delicacy to the target audience.
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